Hot off the production line are 5 new video downloads hosted by Debra Paulk, editor of Gift Basket Review Online Magazine. The newest additions feature styles and themes for the holidays, from fall to Christmas, with themes focused on saving money, stretching resources, and using inexpensive enhancements for better perceived value. In response to member request for quicker downloads, most of the videos are 2 to 5 minutes in length.

GBR editor and video host, Debra Paulk, says this set of videos addresses retailer concerns for presenting stylish gift designs, but on tighter budgets. “Early indications for the holidays are that consumers may opt to spend less on individual gifts,” says Paulk. To offset what could become a drop in revenues, retailers will want to adapt strategies for INCREASING PROFIT MARGINS. And that is exactly the focus of this new set of videos.”

Watch for the video release date, expected to go live by late July.